Why Fonts Matters????
A good font and how it is used is vital in all aspects of design, for both print or online. It has a very important job to do reflecting the tone and personality of what we are trying to say. It needs to be carefully considered why it is being used and also the implication of using that font further down the line.
1) Why is font important?
When you're faced with the minefield of choosing the right font when there are just so many to choose from, how do you choose? And why does it really matter anyway? A typeface can literally make or break a piece of design work, reflecting its own personality into the page. But what is Typeface, and what are the different types of font you can use in your work? Our guide on choosing a font can help you to understand how finding the right font can create a strong and powerful message into your Design.
2) Typography Message
We view a font on a piece of work and make a judgement of it, therefore if the font is just right then it makes the work seem more professional and help us to gain trust of the reader. A good font can also help when the subject matter is not interesting and might be just what is needed to help the reader want to read what is written.
3) Different Type of Fonts You Can Use.....
There are some different type of Fonts, and How can you use it in your work?
• Open Sans :- Type works know that Open Sans is a humanist sans-serif typeface. It’s elegant and sophisticated, yet modern. It’s beautifully legible, offers an excellent reading experience, and has a superior typographic range that includes accents, non-Latin characters, and more.
• Arial :- Arial is an extremely versatile family of typefaces which can be used with equal success for text setting in reports, presentations, magazines etc, and for display use in newspapers, advertising and promotions.
• Neue Swift :- Neue Swift was designed to generate a horizontal flow, helping words and lines look separated and to read it. This makes Neue Swift a great choice for wordy logos! The typeface also has distinct sloping serifs and “busy” angles.
Consider this logo font for financial, health or non-profit industries.
Some documentaries You Can Watch :-
1) Helvetica
2) Fonts :- From A to Z
3) Fonts Men
4) Typography : The Overlooked Art
Fonts has 2 main purposes in Graphic Design.
1. To promote legibility,
2. To help communicate the messaging, tone, and sentiment of a design piece.
Another function of fonts revolves around aesthetics. We're drawn to visually attractive designs that are clean and easy on the eyes.
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